Apology From Bono For Automatic iTunes Download Of U2 Album
U2 front man Bono has released a public apology for his band’s album being automatically sent to the libraries of millions of iTunes users worldwide.
It was suggested to him that it was ‘rude’ to make the assumption that everyone would want this album on their devices and Bono replied: ‘Oops, I’m sorry about that.’
It was announced at Apple‘s launch event of the iPhone 6 that U2’s new album Songs of Innocence would be added to every iTunes Store account automatically and would be free of charge.
Since then Apple has released a tool allowing iTunes customers to remove the album if they want to with one simple click. It was through iCloud technology that the album was distributed which means that although it appears on the devices it isn’t actually stored until the user downloads it.