Shakespeare and Smartphone
The work of William Shakespeare is big and always being remembered. However the interest in young generation to read Shakespeare is getting lesser and lesser. One reason being is that the original writing script is in old English dialect, the other reason is that the work of Shakespeare is scattered and there is no place where you could get all of his work on one table.
But now RSC (Royal Shakespeare Company), joining hands with Samsung brining Shakespeare work in an interactive and more interesting way for youngsters by developing and App for smart phone. The App named as Re-Shakespeare is free of charge and it includes interactive games and videos. “This campaign merges education and entertainment to create an immersive, engaging and fun way for young people to learn. It showcases how Samsung’s technology is brought to life in a relevant and accessible way,” Chief Managing Officer of Samsung Electronics for UK and Ireland Mr Russell Taylor said. The app allows users to make their own videos and tracks and can also perform at the big stage of Royal Shakespeare Theatre.